All posts from: SMB strategies Category
Do you really need a cloud-based POS system for your business?
If you are a small business owner, entrepreneur, or freelance contractor, you have probably found yourself thinking about scaling your business or considering an upgrade to your Point of […]
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Consumers Switch Merchants for Contactless Payments
It’s no secret that consumer habits have changed since the onset of the pandemic, as we chronicled in a recent […]
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Small businesses see growth with e-Commerce
With international travel restrictions in place and sanitation rules affecting how we eat, shop, design our homes and entertain ourselves, […]
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How to handle unhappy customers
When it comes to unhappy customers, good news travels fast—and bad news travels faster. Remember the United Airlines broken guitar […]
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How to Sell on Instagram: a Small Retailers Guide
Selling on Instagram just got easier for small businesses and content creators as more lenient eligibility requirements went into effect […]
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How to encourage shoppers to return to your store
You’re finally back in business and ready to welcome shoppers again. Now comes the tricky part: how do you encourage […]
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Retention vs. acquisition: The importance of customer loyalty
Repeat customers are a business’s best friend, and for a few reasons. Among other things, they spend more money, they […]
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Finding the right balance for in-store and online sales
Catering to in-store and online customers can be a challenging juggling act. In an era where online order options exist […]
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How to make customers feel comfortable shopping in your store again
Retailers reopening their stores are faced with a variety of new protocols to protect public health—from social distancing to reducing […]
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